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Harnessing Human Brilliance and
Machine Power

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OUR PEOPLE ARE POWERED BY DATA AND AI

We are a group of thinkers, who develop ideas and solutions around business problems. We use machines to bring to life our ideas, make them happen quicker, and make them more effective. And our humans add value by applying our understanding of the brand and audience, and how we are addressing the business problem.

We use platforms and AI to enhance what we do. From pre-optimising every element of brand content to using AI to predict changes that should be made to activity, our people are powered by data, AI and the technology platforms that put information at our fingertips.

WE ARE HUMAN-MACHINE-HUMAN

We combine the brilliance of human thinking with the power of machine intelligence to solve business challenges and drive growth for our clients. We explore emerging technologies and ideas to optimise creative strategies and results, including:

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CREATIVE OPTIMISATION BY NEURONS

What’s this? All campaigns, content and user experiences preoptimised using the power of AI.
How does it work? Using the leading AI creative analysis tool, we optimise creative pre-launch using the tool to predict engagement. Campaign inventory is effectively researched via AI through access to a panel of 120k consumers to refine before launch.
Client Growth Benefit: It provides objective confidence in creative impact for campaigns, reducing inefficiencies around media spend and maximising ROI.
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AI LIVE REPORTING

What’s this? Daily reports on website and campaign performance, delivered by connecting Google Analytics data with AI.
How does it work? From real-time data, the platform produces daily commentary to stay abreast of website and campaign performance and support agile decision making.
Client Growth Benefit: We can give the data instant meaning and drive swift actions to a continually optimise, improve outcomes, and achieve greater ROI.
FAST MOVING CONTENT

FAST-MOVING DIGITAL CONTENT

What’s this? Our approach to delivering high quality, strategic content; produced at pace, with high audience relevance and alignment to trends on any given platform.
How does it work? Our agile team acts as a client’s brand guardian, reactively planning, shooting, editing, posting and optimising content to get it into market with pace.
Client Growth Benefit: Maximises brand relevance and engagement by being firmly at the centre of any given conversation.
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VIRTUAL PRODUCTION

What’s this? Bespoke backgrounds and 3D environments for photography and video content.
How does it work? Virtual production streamlines production, enabling cost-efficient creative development by leveraging artificial intelligence to streamline creative development. This approach enables seamless background swaps, the creation of 3D models, and real-time adjustments.
Client Growth Benefit: High-quality, budget-conscious solutions allowing for rapid iteration and production of high-quality visuals without location challenges.

Trusted by forward-thinking brands

asda
lakeland
stpierre
dnata
jcb
     
    "STM AGENCY have been a key strategic, creative and digital partner for a number of years, and we see them as a true extension of our team. Their ongoing vision for our business means together we never stand still and keep pushing the boundaries of what is possible."

    - Nigel Taylor, Head Marketing Manager, The Cumberland

Curious?

Our innovations demonstrate how our team harnesses the brilliance of humans alongside the power of AI – and it’s this human-machine-human ethos that enables our agency’s perpetual thinking.

Read more about all the ways we’re embracing technology.

READ THE BLOG

LET’S CONNECT

Curious to learn more about how our human-machine-human partnership can help you achieve your goals? Connect with Philip & Sam on LinkedIn. They're eager to discuss your unique challenges and explore innovative solutions together.

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