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Curiosity

Take a look at the STM AGENCY blog – it’s our place to ask the big questions, explore the trending topics and be as inquisitive as we can be.

Thought Leadership

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Clarks + Shein: A Bold Move or a Brand Identity Crunch?

Clarks joining Shein raised a few eyebrows. Is marketplace expansion a smart growth move, or a risk to a 200-year-old heritage brand? We explore what this means for heritage brands and younger shoppers.

Retail Brand eCommerce TikTok

ChatGPT Ads Are Here: What It Means for Brands

ChatGPT ads are now live and in testing in the U.S. We break down what’s new, what it costs and how to position your brand for visibility in AI search.

Organic Search SEO AI

Meta’s AI Shift to Creative-First Advertising

Meta’s new AI-driven ad system is reshaping campaign performance. Learn how Andromeda and Generative Ads Model (GEM) work and how marketers can adapt to a creative-first approach.

Paid Social Advertising Creative AI

Google’s Universal Commerce Protocol: The Shift to AI-Led Shopping

Google’s Universal Commerce Protocol signals a shift towards AI-led shopping, reshaping search, SEO and how brands influence purchase decisions.

Retail Paid Search SEO eCommerce AI

Blog

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STM AGENCY Earns Great Place To Work Certification™

STM AGENCY is proud to announce that it has officially been Certified™ by Great Place To Work®.

Agency

A Brew With Emma: Meet Our Senior Performance Marketing Executive

We caught up with Emma, Senior Performance Marketing Exec at STM, to talk career journeys, first impressions, favourite brands and the brews that power her day.

Agency

A Brew With Our Work Experience Students: Amber & Grace

A behind-the-scenes Q&A with our MMU work experience students on agency life, marketing beyond university and hands-on learning during their placement.

Agency

A Brew With Tabitha: Our New Account Executive

Meet Tabitha, our new Account Executive! With a Creative Advertising degree and experience as a Junior Creative, she’s now diving into client services at STM. Excited to learn, collaborate and blend her creative background with client strategy, Tabitha’s ready to embrace life in a fully integrated agency - fuelled by chai lattes, blueberry matchas and a love of bold, unexpected ideas.

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