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This is our place to ask the big questions, explore the trending topics and be as inquisitive as we can be.

The PHP Security Issue: What It Means for Your Website

A critical PHP security issue has been identified. Here’s how STM is protecting clients and what businesses with externally hosted websites should do next.

Web Development Wordpress

Black Friday 2026: How British Shoppers Plan to Spend, Search and Save

British shoppers are planning Black Friday carefully. We explore how spending, deal discovery and AI are shaping the sales, and what marketers need to know.

Retail Advertising Social Media AI AI Search

Why Paid Social Creative Needs An Engine, Not Just More Ads

Discover why genuine creative variety is becoming essential for paid social performance, and how a connected creative engine can deliver stronger learning and sustainable growth.

Campaigns Content Paid Social Advertising Social Media Creative

What YouGov’s Search and AI Report Tells Us About Online Discovery

Discover how AI is reshaping online discovery in 2026, from changing search habits and platform choice to trust, visibility and what brands need to do next.

Organic Search Digital Marketing Social Media AI AI Search

The Future Is Human: Key Takeaways from MAD//Fest 2026

From AI and changing search behaviours to trust, creativity and storytelling, we unpack the biggest themes from MAD//Fest 2026 and what they mean for marketers.

Brand Content Organic Search SEO AI

Google Search Console can now Track Social Content

Social content is becoming easier to measure in Google Search Console, helping brands understand how Instagram, TikTok, X and YouTube content is being discovered through Search.

SEO Social Media Analytics

ChatGPT Ads UK Beta: What Brands Need to Know

ChatGPT Ads are now in UK beta. Explore how they work, the formats available and how STM AGENCY can help brands test the channel effectively.

Advertising Digital Marketing AI AI Search Paid Media

StackAdapt Connect: Where Performance Marketing Is Heading Next

Key takeaways from StackAdapt Connect Manchester on AI, CTV, programmatic DOOH and why performance marketing needs a more connected, human-led approach.

Campaigns Advertising Digital Marketing AI Paid Media Programmatic

Google I/O 2026: Search is Changing - Here's What You Need to Know

Google I/O 2026 signals one of the biggest shifts in search for decades. Here’s what AI-driven search, Gemini and conversational discovery mean for marketers and brand visibility.

Organic Search SEO AI AI Search AEO GEO

Everything You Need to Know About the March 2026 Google Core Update

Google’s March 2026 Core Update explained: key ranking changes, SEO impact, and what businesses should do to improve visibility and performance in search results.

Organic Search SEO Digital Marketing

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Thought Leadership